Interviewing is a PR Event.
We recently conducted a retained executive search for a VP Marketing . The position had been open for more than six months, during which time the company had interviewed ten people who showed little interest in the position or company. In fact, one offer had been turned down. At first glance, […]
What Is Your Company’s Reputation
February 28th, 2008 · No Comments
Tags: Compelling Marketing Statements · First Impressions · Interviewing Techniques
How To Use Culture To Hire People
February 25th, 2008 · 1 Comment
What business is your company in?
I spoke today to 300 executives for a company that services cars. Basically they do oil changes, brakes, tires, things of that nature. They have over 160 locations and by all industry metrics are the best in the industry. They are totally focused on customer experience. They are […]
Tags: Culture · Finding Top Talent · Hiring Mistakes
How To Attract People With Culture
February 21st, 2008 · No Comments
It might mean the company has to change its culture.
Candidates today are not only seeking compensation in the form of money, but also are interested in non-monetary rewards. Companies are constantly asking us”How do we know they will fit in our culture?” Candidates are always saying “I want to leave my company because of […]
Tags: Culture · Finding Top Talent · Hiring Top Talent
